Advanced Diploma in Digital Marketing course in Kottakkal,Malappuram,Kerala

Advanced Diploma in Digital Marketing

Overview

Skilz Hub Kottakkal provides the best Digital Marketing Course in Kottakkal, Malappuram| Kerala we provide the best syllabus for professional Advanced Diploma in Digital Marketing. The Major Modules of this course are SEO, SEM, SMM, Youtube Marketing, Mobile Marketing, Email Marketing, Inbound Marketing, wordpress, Adobe Photoshop, Google Tag Manager, Affiliate Marketing,HTML. Moreover, we provide both Online & offline batches as per your convenience. The course duration for this course is 200 hours.If you are interested in learning about Digital Marketing, then you can definitely choose Skilz, the learning Hub.The institute provides guaranteed placement and internship to all students.

What Will You Learn?

Google Advertisement
Social Media Marketing
Develop digital advertising campaigns
Get the strategic understanding of Digital Marketing
Content Marketing

Facebook Marketing
Website Audit Reporting
Become familiar with Best Practices, Tools & Technologies
Make use of tools such as WordPress, HTML and Photoshop

Search Engine Optimization
Search Engine Marketing
Understand the future of Digital Marketing and prepare for it
Improve your skill to write and create content for promotional purposes
Email Marketing

Syllabus Contents

Adobe Photoshop

Fundamentals
Tools Management
Color Manegement
Layer Management
Masking & Clipping
Exporting & Saving
Interface
Page Setup
Typography
Retouching
Designing
Concept

WordPress

WordPress - Installation
WordPress - Dashboard
WordPress - General Setting
WordPress - Permalink Setting
WordPress - Categories
WordPress - Posts
WordPress - Pages
WordPress - Tags
WordPress - Comments
WordPress - Plugins
WordPress - Themes
WordPress - Widgets

SEO

Overview of SEO
Search Engine index
Google algorithm updates
Keyword research and competitive analysis
On page Optimization
Content SEO
Url structure
Web master tool
Off Page SEO
Backlink
SEO Performance
Site Audit
SEO Tools

SMM

Facebook Optimization
Meta ads Objective
Meta ad Account
Meta Business Account
How to Manage Clients Account in Meta Business
Instagram Optimisation
Instagram ads
LinkedIn Optimization
LinkedIn ads
Twitter Optimization
Twitter ads

SEM

SEM
PPC marketing
How to create effective ads?
Keyword based bidding strategies
Focus negative keywords
Google ads budget and targeting
Google ads tools
Ads types
Search networks
Display networks
Shopping ads
Video ads
App promotions
Remarketing
Conversion tracking

Affiliated Marketing

Basics of Affiliated Marketing

Email Marketing

Introduction to Email Marketing
How to create template for email marketing
How to send mail personally

Inbound Marketing Theory and Exam

Introduction to Inbound Marketing

YouTube Optimization

Introduction to YouTube
Starting YouTube channel
Video planning
Channel strategy
YouTube playlist
How to do SEO in YouTube
How to optimize YouTube video

Mobile Marketing

Introduction to Mobile Marketing
Whatsapp Marketing
SMS Marketing
App Promotion

Business Sales Automation Basics

Zapier

Google Tag Manager

Introduction to Google Tag Manager
Getting Started With Google Tag Manager
Google Analytics with GTM
Facebook with Google Tag Manager
Google Ads and GTM

HTML
HTML Introduction
HTML Headings
HTML Basic Examples
HTML Elements

Advanced Diploma in Digital Marketing

Technology we expertised |

Eligibility

Course Duration

Pre Request

Advanced Diploma in Digital Marketing

Overview

What Will You Learn?

Syllabus Contents

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Certification

Adobe Certified Professional

Hubspot Certification

Google Analytics Certification

Semrush certification

Skilz Learning Hub Certification

Skillshop Certification

Meta Blueprint Certification

Affiliation

More Information

Advanced Diploma in Digital Marketing

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